POSTED BY Desiree Cortez | October 7, 2009 4:56 pm | PERMALINK
DIGO, The Agency for a Social WorldTM, is looking for Brand Supervisors (aka- Account Supervisors). Specifically, those ready to abandon bureaucracy and mediocrity for a chance to show what you can really do in a progressive environment.
You must be a rock star who’s fervent about this industry, self driven, witty and prepared for the fast paced life at a thriving independent strategy/research/brand development/design/innovation/advertising/direct/digital/social marketing agency.
Key Position Requirements:
● Digital and direct experience a plus
● 3-5 years of advertising, or related marketing, experience preferred
● Strong analytical abilities, both quantitative and qualitative
● Excellent oral, written and interpersonal skills, both internally and with Client
● Ability to monitor, evaluate and impact the quality of a Client’s work within all Agency functions
● Inspired by brands and what it takes to build great ones
POSTED BY Team DIGO | September 18, 2009 11:16 am | PERMALINK
This “Role Reversal” design submission is the brain child of DIGO Art Director Iva Zugic and Designer Cameron Frantz. The team has until September 21 to obtain a high enough score to win the contest. To score their design, visit http://www.threadless.com/submission/231521/from,th+twitter, become a member of Threadless and give them a big ‘ol 5.
POSTED BY Team DIGO | August 17, 2009 11:43 am | PERMALINK
‘Suit Camp’ Promo Scores for Syms
It’s part of Syms’ attempt to draw a younger crowd into its 29 stores in 13 states
Aug 17, 2009
- Andrew McMains
NEW YORK In just three weeks, more than 5,000 have registered to be eligible for one of 30 free suits that Syms will give away to job seekers in 30 days.
The offer is geared toward unemployed men and women, particularly those between 18 and 38. In addition to a suit, each winner will get a makeover and a session with an interview coach. It’s all part of Syms’ attempt to draw a younger crowd into its 29 stores in 13 states.
The effort is decidedly nontraditional for a retailer known for TV spots and radio ads bearing its longtime tagline, “An educated consumer is our best customer.” (more…)
DIGO intern Calae Steede came up with the cool idea to use Google Maps to survey fashion billboards and other outdoor ads around Manhattan. Click on a the pin on the map above to see an ad and learn more about it or view in a larger map.
POSTED BY Team DIGO | August 13, 2009 1:02 pm | PERMALINK
Our aim was to give the bottled water myth some good old marketplace competition, albeit in a newfangled way. Like the many other things in life that are fundamentally good things in moderation, but can grow disastrous with overuse, bottled water marketing desperately needed an effective answer. We’re proud that two years in, the Tappening movement is so much bigger than us — it is truly a social phenomenon — and that we have played a part in what is now a trend of declining bottled water sales. Who says? Here’s the latest:
POSTED BY Mark DiMassimo | July 31, 2009 12:20 pm | PERMALINK
“The reality is that good agencies are a dime a dozen. But great agencies – the kind that transform the way we see, buy and experience things – are few and far between. The World-Changing Agencies described below deserve credit, because what they do each and every day moves the market and improves people’s lives for the better. Their passion and purpose, their goals and strategies, their mediums and messages, encourage each of us to step back and see the bigger picture.
World-Changing Agencies encourage people to think twice before they buy. Through their work, we can redefine ourselves:”
POSTED BY Team DIGO | July 2, 2009 2:26 pm | PERMALINK
He tried to transcend race, gender, age, adulthood, nationality, financial limits, society’s rules and norms… to live the public life of an icon and the private life of a perpetual golden-boy. When you really think about it, you begin to realize it was an enormous god-like undertaking, more believable of the protagonist in a myth than of an actual human being.
In the classical sense of tragedy, the protagonist or hero possesses some quality in extreme which becomes the cause of both his greatness and his downfall. Ambition, for example. Or pride. (more…)
POSTED BY Mark DiMassimo | July 2, 2009 1:30 pm | PERMALINK
When a full service brand and business-building ad and design agency goes public with the bold ambition of being the one agency best adapted for “a social world,” one might legitimately expect certain things from that full-service agency. Certain services, for example. Such as some hints about what is meant by that phrase “a social world.” (more…)