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    Going up?

    Ruth Ayres, Director of Strategy and Marketing

    What is your personal brand?
    The Investigator

    What drives you?
    Curiosity and ambition

    Tell us a personal growth story.
    The first time I was put in charge of my department and presented our findings on a project to the CEO, the presentation was very thorough about our process and learnings. At the end I asked the CEO what she thought we should do. She shot me a look that I’ll never forget and said, “I’m paying you to tell me what YOU think we should do.” Instant growth moment. Of course, I did tell her what I thought and I’ve been seriously over-sharing what I think to CEOs ever since!

    Tags: DIGO, marketing, People, ruth ayres, Strategy